Web Design Questionnaire - Intermediate

Part I: General Information

Business Name

First Name

Last Name

Title

Address

Address Line 1

Address Line 2

City

State

Zip Code

Country

Email

Phone/Mobile

Current Website URL (if applicable)

Checkbox Goals of new website

More conversions - Increase the number of customers/prospects that contact us

Better qualified - Increase the quality of customers/prospects the contact us

Customer experience - Update the look and feel of our current website

Increase awareness - Educate customers/prospects

Improve support - Provide customers/prospects with more/better tools to get support.

Easy Site Management - Be able to add/edit data on the website.

Burden Free Management - Have the website managed so that we do not have to worry about additions, edits, or updates.

other

Current Web Hosting Company (if applicable)

What domain registrar do you use? (if applicable)

Google Account (if applicable)

Part II: Background Information

Please describe your organization in a few sentences.

What problems do your clients have that your organization solves? What makes you different?

Why do you want to have a new website? What are your priorities?

What frustrates you about your current website?

Describe the desired look and feel by using adjectives and short phrases.

Describe your target audience? What do you want to your site to convey?

Who are your director competitors?

Part III: Brand Identity

List any important words that you want people to associate with your organization’s image and brand.

What is your tagline?

Do you have a high-resolution logo?

Yes

No

Not sure

If yes, what format is it in? (Exam: JPEG, EPS, PNG)

Have you considered redesigning your logo?

Yes

No

Do you have a style guide or brand standards?

Yes

No

Do you have established print materials? If yes, what type (brochure, letterhead, event materials, etc):

What fonts do you typically use?

Are there any colors that you want incorporated into the website?

Do you have the pantone numbers for the colors you want to use?

Yes

No

If you were using a search engine, what words or phrases would you use to find your site?

Which of these words or phrases is most important? Second? Third?

Part IV: Design Preferences

Please list the names of three to five other sites that you like. In the comment section, please articulate why the sites are attractive to you.

Website #1 URL

Website #1 Comments

Website #2 URL

Website #2 Comments

Website #3 URL

Website #3 Comments

Website #4 URL

Website #4 Comments

What types of things do you see on other websites do you hate?

Part V: Content Management

Is your site managed by a content management system (CMS)?

Yes

No

Not sure

What is the name of the other CMS?

Do you currently have a blog?

Yes

No

If yes, where is it hosted?

Current website

Sub domain

Not sure

other

Will you allow comments on your blog?

Yes

No

Approximately how many static pages do you need? (Exam: About, Contact Us, Donate, FAQ, etc.) A ballpark number is fine.

Do you currently have content that you want to use?

Yes

No

If no, who will be providing the content?

Do you have high resolution photos that you want to incorporate into your website?

Yes

No

If no, who will be providing photos?

What is the skill level of the person/people who will be updating the website on an ongoing basis?

New - Never used WordPress

Intermediate - Have used WordPress before but not often

Expert - Uses WordPress often, very comfortable inside WP

Master - Fully understand the ins and outs of WordPress

How often do you think you will be updating the website?

Once a week or more

Monthly

Quarterly

Less than 4 times a year

Part VI: Website Features

List other features you would like incorporated

What types of social media integration would you like to see?

Are there any other website functions that you need?

Part VII: Other Information

Do you have other legal requirements in place?

I have a Privacy Policy

I need a Privacy Policy

I have Terms of Service

I need Terms of Service

I have Disclaimers

I need Disclaimers

My website needs to be accessible (WCAG 2.1)

My website needs to be GDPR compliant

I am unsure what I have and need

Who is the decision maker for this project?

What is the typical turnaround time for making decisions?

Do you have a designated IT person that we need to coordinate with?

Yes

No

What other staff will be involved? What are their roles?

What is your preferred deadline for completing the site?

Anything else we can help you with?

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